CLUB 9 SPORTS advises, invests and operates in the sports, entertainment and media industries.  It is a joint venture between Tobacco Road Capitalists, a sports management and sports media advisory company in North Carolina and Prometheus Capital Partners, a middle market merchant bank in Chicago.    

CLUB 9 SPORTS takes an operational, hands-on approach to sports organizations, venues and events whether they are direct investments or client assignments.  Sports and media are, in the end, entertainment companies that require diligent sales/promotion and financial discipline.  By focusing on operations and finances, we are able to improve the performance of companies/events/venues and generate better returns for our investors and our clients.  

The professionals have deep experience in sports/entertainment marketing, venue/team operations, turnaround management, investment banking, and private equity.  CLUB 9 SPORTS is led by Jon Pritchett of Tobacco Road and John Prutch of Prometheus.  Byron Rucker serves as COO, and Carl Scheer, three-time NBA Executive of-the-year, is a senior advisor to the firm.


 410 North Boylan Ave.  Raleigh, NC 27601
919-256-3610 /